Business

It’s Not What You Say, It’s How You Respond

It’s Not What You Say, It’s How You Respond How many times have we this, actions speak louder than words…it’s just another way of saying, it’s not what you say, it’s how you respond. Everything we do and say comes from some form of stimulus, we saw something, we heard something, and then we responded.…

Read More

What Happened To Target’s Canadian Brand?

Let’s first ask the question, ” What Is A Brand?”.   It’s not a Logo , it’s not a Name….a brand is a series of expectations that people have of your product or service, based on the promises you’ve made. Using that as the definition of a brand, answering the question of what happened to…

Read More

Social Media Is Not A Business Model!

Dare I be so bold to say it, Social Media is not a business model. I struggle with the resistance of business owners still today, hanging onto old ways of doing things, trying be in control, running around in circles trying to keep up, business has changed / is changing to where you must deliver…

Read More

Spark Research & Reports

If I may, please visit a new business page forĀ Spark Research & ReportsĀ – good friends of mine, and I am also a Senior Adviser for this fine group of people. Be sure to give your love by clicking LIKE while you’re there too. Bobbi will be posting new content there to help give you insight…

Read More

Content Marketing Is A Scam!

When we don’t fully understand something, or we fear the thing, we give it a name to justify our rational towards it. There is no secret to content marketing, or content, it is just that, content…. with a message, and most of it is geared to selling something. As much as we all say, “I…

Read More