Recently I was asked to be a guest on Robert Lavigne’s show called The Disposable Web – Robert and I have known each other digitally only, for many years, we finally got a chance to sit and chat, I hope you enjoy it. It’s a bit long, and we cover a lot of ground. I share what I think the disposable web is, what it means to me, I’m curious what it means to you. I may offend you, so you have been warned. Oh, and this is a video, not just audio! I do have a face for Radio though : )
This interview is just a few days old, and already we are hearing negative reports about our economies in the Western world, both Canada & USA drove negative numbers in growth in the 1st quarter, which means the second quarter will not be as good as first thought.
The bottomline: the future of business is about people, I do what I do with the purpose of helping you win, you benefit.
Looking into the future doesn’t have to be ominous, it does take some practice learning how to see. What you see and hear on the news or TV isn’t what you need to know, the paradigm shift to embrace the real change taking place is where I encourage you to invest your time. I spend a great deal of time looking ahead at the next 3 – 5 years, looking for the patterns, what people are thinking, and then try to figure out why. Looking back at your business as if you were 5 years out, then working backwards to ensure you reach your desired outcomes. It’s all about you.
A big thank you goes out to Robert, thank you for allowing me to share, and you doing all the hard work to put the video together!
Owen Greaves | The Disposable Web | Podcast Interview
If this video doesn’t work, here is the direct link to YouTube and you can watch it there: Owen Greaves – The Disposable Web – Video Interview
It’s simple really, but most of us miss it.
1.) When the idea arrives, you serve the idea.
In order to see it thru, you must be committed to the idea, you serve the idea until it is satisfied. The idea might not be what you had hoped for, but you still must serve it until it’s the best it can be.
2.) You have to feel compelled to tell someone about your idea before you go to bed. That’s how good your idea has to be.
If the idea is the best, and it will work, if it’s a good as you truly believe it is, then you must tell someone…if it’s that good, you won’t be able to help yourself, you’ll be desperately trying to tell someone before you turn in for the day.
Listen To This Post As A Podcast, now available on iTunes:
I recently heard an interview that challenged me, in fact, I would say it changed my life. It changed my attitude towards my work and how I go about doing it. What is my work you ask? I’m a Futurist, a Thought-leader, I help you understand a new business model that forces all of us to leave the Industrial Age way of doing work & business behind. I teach & preach the Open & Free Business Model, where the 90/10 rule is the new equation, you give away 90%, and charge for 10%, it in effect, turns business upside down. More importantly, my work is a freedom message, it’s a mindset, and mindset trumps skill set everytime.
It’s possible you haven’t heard about it, you probably don’t know what it means, and what it stands for, but that alone makes it interesting. How can it possibly help you, how can it generate revenues, and how do you implement the model. Each and everyone of us knows something isn’t working, we’re just to resistant to change it. We must change it, in fact we don’t have a choice anymore. The Open & Free Business Model is a new way to disrupt your industrial age thinking. What’s interesting is, the level of resistance to it, resistance to accepting the truth about business, resistance to admitting the industrial age way of organizing and delivering work is dead, it just doesn’t work anymore!
The Heart Of The Open & Free Business Model
– Do something
– Make something
– Give it away
– Do work that matters
– Connect with people
– Lead people
– Make a difference in the world
Answer the question, how many people are better off because you lived?
The list above doesn’t work by itself, you truly have to change the way you think, unlearn, and learn new ways of getting things done, to disrupt your default patterns. It takes work. The how to(s) are the easy part, changing the way you think is more difficult. The biggest hurdle, the fear of loss, this fear is at the very core of the open & free business model. It’s to become a minimalist to delivering products & services, to simply do something, and you will find your place in a community. These communities are made up of two camps, they decide whether it happens and if it’s useful.
2. Your Fans
You must learn to embrace and trust both camps.
For the first time in history, you get to decide, you get to do the work you’ve dreamed about, all we need is for you to do it, to do something. The cost of doing nothing, is far greater than the cost of failing, it’s a paradigm shift, only you can “Flick The Switch”!
Your Fans decide whether what you do is useful, whether it’s valuable, they will tell you who they are, and if they will be a true fan.
If any of this resonates with you, then you’ve been convicted, you can no longer ignore the voice inside of you, you have to do something about it. Flick The Switch!
This is the first in a series, to help you understand a new way of thinking, and the Open & Free Business Model, feel free to leave questions in the comments, and lets change the world together.
Kevin Kelly is one of many Futurists I study and follow online, I like to pay attention to people far smarter than myself, Ummmm….that includes you. This video is revealing the Future Of Business as a Media, all your streams create and become one medium, what does your media look like?
Kevin touches on many topics without getting into details, he gives you a high-level look at what’s yet to come. We think we are late most of the time here on the NET, but much of what we Futurists share has yet to be developed, let alone available for public consumption.
Enjoy the video:
I’m up late every night trying to find new ways to teach you the ins and outs of where business going, the future of business. It’s my hope you are actually learning something here. You’re probably seeing it’s not business as usual, that things have been changing rapidly, and it’s painful too. I hope I’m making you think long and hard about what to do next in this new open economy. As I’ve mentioned many times, the future of business is not a skill set, it’s not mechanical, it’s not even about technology, it is however, about how you and I think.
Throughout this blog I have covered a variety of topics, I even share local events in my community, I do that for couple of reasons, to keep it interesting (I hope), and that I am a real living person practicing what I preach. The difference between you and I is, I see things you don’t, and I share that foresight with the intent of helping you take your first steps toward this new world of commerce. The Future of Business is a broad topic really, there are so many paths to go down but there isn’t enough time in a day to cover it all. So I tell you about what I find in my research, in my collaboration with other futurists, and then hopefully you can see the same patterns and trends being presented before us.
You probably find it difficult to implement strategies and tactics to an uncertain future, to something you can’t see clearly. That’s why I write about it, the best way to figure it out is to learn, find sources that can help you understand the paradigm shift we are going through. I pay attention to other futurists, 265 of them, I collaborate with some, and I do countless hours of research of my own, and I don’t get paid to do it! I’ll talk about that another time.
One of those 265 futurists I refer to is Gerd Leonhard, he lives Basil, Switzerland. He heads up The Futures Agency, The Futures Agency is structured as a virtual organization with global reach, deep knowledge and domain expertise, and extensive experience as strategic advisers. He is a digital mentor of mine, I respect his work, and he makes it interesting.
Now you may have noticed there’s push back from the corporate world, most Industrial Age businesses, they are throwing up paywalls everywhere, trying to control you, trying to prevent you from having information freely. Gerd talks about the end of control regularly, he even wrote a book on the topic a few years ago, so I’m not even going to try preaching it, I’ll let you read his book. You can get it here: End Of Control By Gerd Leonhard