owen at owengreaves dot com

Posts Tagged ‘Social Networking’

Your Information Channels Are Shrinking

connected_globe

I remember when I started surfing the Internet, it was slow, hard and yet amusingly fun. I was more curious than I was looking for a specific thing. Being human, and we all are, we tend to filter down. When we first found ourselves zooming the information highway, we looked at hundreds resources, maybe even thousands, collecting the information we were looking for, and much more we didn’t need.

When I started doing research on the Internet, I had bookmarked thousands of sites, mostly information that helped me confirm my work, and then there was the stuff I thought might be interesting, or maybe even fun. Over time (years), I found myself going back to sites that were helpful, most of the channels I bookmarked never got my attention.

Today, there are millions upon millions of websites with information, some of it useful, most of it not so much. The biggest change with the Internet today is, mainstream seems to have taken the Internet and made behave like the Matrix. If NET Neutrality has its way, the channels will become fewer, and you will won’t have the choices you have today. You won’t have the freedom to see all that you can see today. But that’s not the story.

You see, you may have noticed that the sites you visit have become a smaller number, and you probably find yourself going back to the same 5 – 10 sites each day to get the information you like, and that’s the story. All the major networks, the major newspapers, all the major news channels, and all the social networks are sharing the same content over and over. The high rotation of the same content has us going to fewer places on the Internet, and nothing seems authentic anymore. Your information channels are shrinking! To compound the problem, you, the Internet surfer, and all your friends are sharing the same thing repeatedly, hence the high repetition on FaceBook, Twitter, and what have you.

What used to be a curious highway, filled with an endless supply of information, has become a small town of gossipers, and many seem to like fewer channels, because its easier, you don’t have to work so hard. The information isn’t as strong as it once was, the quality if you will, has lost it’s ability to hold you to the content for long periods of time.

 

The Future Of Business – We’ve All Got The Industrial Age Disease

We’ve All Got The Industrial Age Disease, it’s sad, but it’s true. Back when I was in high school, we were told, when you graduate, you MUST get a full time job. So we took a job at the mill, because it payed better than F. W. Woolworth. Today that’s changed, today people want full-time wages for part-time work. We were told to sit down and behave, to pay attention, and how to think… we made a mistake…we settled for something we new deep down within, wasn’t what we wanted. We did it because we were told to, we did it because we felt safe, we did it because we felt comfortable, and then it became our comfort zone, our sense of normal.

Unlike the Matrix, we believed in something that today is no longer true, we believed the Industrial Age System(s) would look after us to our last breath, just as we have in governmental systems. We justify our place in the world based on those systems, the factory model, the school system, they were designed to educate you in such a way that you would fit into that factory model. We went to school, we went to University, being taught how to fit in, not how to disrupt, not how to find a better way. But another way has been making itself known, and only time will tell if it’s a better way. This new way of business may be a replacement for the Industrial Age, it’s called the connection economy!

Seth Godin speaks of the Connection Economy in his book called, “The Icarus Deception”. Here is an excerpt from the heart of the connection economy:

“I don’t care how many friends you have on FaceBook or how many followers you have on Twitter. Those are not actual friends or truly followers. I care about how much people will miss you if you’re not back here again tomorrow.

Connection involves a complex swap of information, expectation, and culture. It involves opening ourselves to others, creating vulnerable moments that frighten us. It requires humanity and generosity, not the rearranging of digital bits.

The swap means that it’s no longer completely up to us; it’s a partnership, not an announcement. When we give up control over the outcome of our interactions, we allow others to connect with us and with one another.”

The biggest difference today, over the last century, we have access to more resources and information than we have time to consume. The Industrial Age forced us to memorize, to conform, to fit in, today we merely need to know where to get the information, we don’t have to memorize it. We no longer have to conform to an old system, we now have the freedom to learn and create new ways to accomplish what the Industrial System doesn’t want changed. Hence, we don’t have to fit in, we can now choose not to comply, we can do that which we were meant to do, we can stand out. We were meant to connect, to share, to make the world a better place.

This new economy feels weird, it feels scary, it feels unnerving, it’s not for the weak of heart, it does however give us a freedom we’ve not had in the past. It’s not perfect, and that’s a good thing, we finally have a cure for The Industrial Age Disease.

Twitter The Social Media Network Gone Wild!

twittertSocial Media Networks are popping up everywhere and no one can stop them! Today it’s clear Twitter is taking the world by storm and is one of the most effective ways to generate traffic to a website, not to mention it’s FREE! Twitter is projected to surpass Facebook and many others as the Social Network of choice. I’ve been using Twitter everyday since December 26th,2008 and I can tell you some of the sharpest minds on the Internet are there and they will follow you if you offer value to the community. Value is measured in many ways on Twitter, like Blogs content is king, find good information, helpful information, develop a reputation as a sound resource, plus, be a great person and you’ll create a large following.

Like many of these Social Media Networks, information is what most are looking for, how to articles and where to find that nugget that can help you be a better you or improve your companies branding. Twitter is the most instant messaging platform with mass appeal, the branding tool of choice and considered a secret weapon by many who use it.

The most common Social Networks to date look like Facebook, Digg, My Space and LinkedIn just to name a few, but none respond faster than Twitter! I’ve helped a number of entrepreneurs and small businesses get started with Twitter and have shown them the value of leveraging the other networks with Twitter. Why not make them all work for you? The phenomenon of Social Media Networks is just starting to realize it’s power by adding value to the market place, whether it in B2B or simple membership environments. It’s getting harder and harder to hide and easier to brand your product(s) and yourself with the power of Twitter.To learn how Social Media Networks can increase awareness, brand a product, increase traffic and develop a revenue stream, send a message to socialmedia@owengreaves.com with your request.

Come join the Social Media Marketing Gone Wild phenomenon. Join Twitter and follow me.

How are you using Twitter, leave a comment and share your experiences.

Getting Paid to Blog? Well I Never!

I have heard of all kinds of services where you can get paid to shop, write articles and the like but I haven’t heard of anyone offering to pay me to Blog. There are so many ways to make money online but I never hear of anyone who has actually done it, ok, I hear about them but I never meet them 🙂 Well, I just have to look into it more, why don’t you join me for the ride and we’ll just see what happens in a world where you can get paid to Blog your life away. Hitch your wagon here: http://r.yuwie.com/owengreaves/

 

LOL! As you can tell I don’t get out much 🙂

Nanotechnology & Social Networking

Imagine if Social Networking was controled by nanotechnology, millions of nanobots monitoring and fixing issues in the social network. Could nanobots be used to censor your posts and comments, will big brother be watching your every word through nanotechnology? How would you know?

Ray Kurzweil predicts that one day in the very near future we will merge with technology, yes, we will be one with our handheld devices, the Internet and so on. Ray wrote a book many years ago called “ The Singularity is Near“, which really talks about nanotechnology prolonging our lives and we human beings becoming machines, that’s the scary version from me. The book is more interesting than that but let’s cut to the quick.

So if we were to be merged with technology, how would our Social Network’s function, if you had a thought, would it be posted on Twitter & Facebook just because you had the thought? That may be overly simplistic but it’s a picture of how it might work.

There is very little being said about this merging of nanotechnology (The New Technology), which I find bothersome and yet energizing. Ray articulates this thoery far better than I ever can, he also has 15 doctorites and what have you, I’m just a guy who loves people first and technology somewhere down the line.

This is just a glimpse of what is yet to come, one of the many reason’s I’m writing and researching for my eBook The New Technology – The End of Mankind. Is it the dawn of the end for mankind, are we empowering machines, nanobots to think and act? Again, overly simplistic, but there needs to be a body that oversees the development and use of The New Technology we’ll know as Nano-technology.

Whether you agree or disagree, our Social activities will change sooner than you think and Virtual Reality is where we will spend most of our time.