Ever Wonder How Many People Use The Internet? – Nov 2012

Have you ever wondered how many people actually use the Internet? I think about it regularly, more so because I’m interested in how it impacts our online society, how it impacts commerce, and how it impacts your life, day-in and day-out. Even more interesting is how those users use the Internet, what are they looking for, what are they using the Internet for?

I don’t plan on answering all my questions in this post, but I thought I would share some numbers with you. Doing some quick research I found some interesting trends. As of June 2010, there are almost 2 Billion people using the Internet world wide, and interestingly enough, North America where I live, is a small player in all this usage. Here are a couple graphics that reflect what I”m talking about.

These two graph’s are taken from http://www.internetworldstats.com/, reflects total world users:

 

What these graph’s don’t show you, is how many more people have yet to use the Internet. O3BNetworks is working on bringing the other 3 Billion people online. Oh, the other 3 Billion are expected to arrive in the next 2 -3 years! Fifty Percent of O3BNetworks funding comes from Google. To give you an idea of what that might look like area wise:

So the burning question should be, what does this mean to me and my business, and secondly, how can I tap into this tidal wave of traffic?  The world isn’t even half here and I’m having trouble making things work now! As you can see things are going to get a whole lot noisier here online, filtering, aggregating and context are the three words that come to mind. That’s the work of the near future, it’s already under way.

This might give you an idea of what I do all day long, I study this stuff and keep an eye on trends, just so I can help you prepare for whats coming to the world of business in the future.

Feel free to leave comments and or questions.

Could The Internet Get Unplugged?

First off let me confess, I am an Internet Junkie, I make my living mostly because of the Internet. Having said that, I could probably still survive without the NET, but I doubt it, I would have no way of proving my work. Imagine if say Big Brother decided the Internet should be turned off, unplugged! What would you do? Worse yet, what would happen if every computer was confiscated from every home? You’re right, that’s just plain stupid!

I mean, how would Generation G’s and Zoomers survive without the Internet, without technology period? Those two demographics are going to turn the world upside down, it’s already happening. The rules are being re-written, broken and frankly destroyed by innovation and new ways of getting things done. In fact, they don’t care what we older generations think, they don’t even want to discuss how we used to do things, they just want to do what they want to do whether it works or doesn’t. They behave like a Venture Capital firm would, just keep doing something until it scores big time financially on the Internet.

The idea of an organization turns their stomach, Gen G will be able to organize without organizations, that ability to coalesce will have profound destabilizing impact on institutions. You must concede, The Internet is fueling those who want to be heard, the rise of people, people who regroup and organize on the fly. We are in a time where one voice makes a difference, we the people are taking charge and we are speaking up, Corporations don’t know what to do with us in this state. It would so much easier if they could just unplug all of us from the Internet so they wouldn’t have to deal with us. They want us to go about our business and continue to trust them on Wall Street, keep the wool over our eyes. That’s just not going to happen is it?

The Internet doesn’t make us more creative, it’s a platform, a game changer that enables what we create to be seen, heard, and used. The Internet let’s us write the rules of business, let’s us share, let’s us give our creative rights away. The momentum is already too much to stop, the Internet could not be turned off or unplugged, our economies would collapse, businesses would cease to exist. Imagine a world without the Internet, we would have to redesign how work, how we organize work, much like we are doing in this Digital Age. KAOS would ensue, just as it is with the removal of the Industrial Age thinking, the old model is dead.

The new open models are allowing creative individuals to make more money than those that fall under the Copyright Laws of yesterday. Copyright as it is written does not work on the Internet, but a Creative Commons License, or a Collaborative Licenses or possibly User Rights Licenses may prevail.

Who would have thought the big money would be in the conversation. What you and I say everyday on the Internet, is being used to figure out trends, where we are gathering, and what we want to be able to do, for the purposes of making money. It’s what we do here in North America, we are always trying to figure out how to make more money, as much as we can possibly want. What would happen if the tap was turned off, the Internet was unplugged, or worse yet controlled by Cable Networks, Government, and Internet Telcoms. It’s called NET NEUTRALITY, and it’s real, it’s in the courts today.

So What Would You Do If The Internet Got Unplugged?