I am a huge Brian Solis fan, and I just have to share this video clip with you. Brian is interviewing Marcel LeBrun of Salesforce Radian6, if you don’t know who they are, you are about to hear two very smart people. The Future of Business is Mobile and very Social, but, they are becoming one, the secret sauce in all of this, grow bigger ears, you should be listening more, and creating more than you’re consuming. The conversation is everything, I hope you are paying attention.
A takeaway for me in this video, we think we have control of our brand, when we really only have control of our media, we just yelled louder and more often. Now we have to listen and go to consumers.
Enjoy, and I know you will get some incredibly great ideas from this video.