It seems rather obvious doesn’t it, at some point you have to deliver, you have to deliver something. You don’t start a business or any kind of venture without eventually delivering a product or service. Without delivering you don’t really have a business do you. Why would you go through the process of creating something if you didn’t want someone to see it or know about it. Sure you could create something for you and you alone, but you’re still delivering, you’re delivering to yourself.
If you’ve created something awesome, and you have a plan to differentiate your creation, you must deliver it to someone. How will you ever sleep at night if you don’t?
The only way to change the world, to make a difference, to influence others, is to deliver. Delivering can be as simple as showing up, but you will deliver something when you do.
This equation can be applied to anything, the only way to get good at it, is to do it. Read it, learn it, live it.
Create. Differentiate. Deliver.
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I recently heard an interview that challenged me, in fact, I would say it changed my life. It changed my attitude towards my work and how I go about doing it. What is my work you ask? I’m a Futurist, a Thought-leader, I help you understand a new business model that forces all of us to leave the Industrial Age way of doing work & business behind. I teach & preach the Open & Free Business Model, where the 90/10 rule is the new equation, you give away 90%, and charge for 10%, it in effect, turns business upside down. More importantly, my work is a freedom message, it’s a mindset, and mindset trumps skill set everytime.
It’s possible you haven’t heard about it, you probably don’t know what it means, and what it stands for, but that alone makes it interesting. How can it possibly help you, how can it generate revenues, and how do you implement the model. Each and everyone of us knows something isn’t working, we’re just to resistant to change it. We must change it, in fact we don’t have a choice anymore. The Open & Free Business Model is a new way to disrupt your industrial age thinking. What’s interesting is, the level of resistance to it, resistance to accepting the truth about business, resistance to admitting the industrial age way of organizing and delivering work is dead, it just doesn’t work anymore!
The Heart Of The Open & Free Business Model
– Do something
– Make something
– Give it away
– Do work that matters
– Connect with people
– Lead people
– Make a difference in the world
Answer the question, how many people are better off because you lived?
The list above doesn’t work by itself, you truly have to change the way you think, unlearn, and learn new ways of getting things done, to disrupt your default patterns. It takes work. The how to(s) are the easy part, changing the way you think is more difficult. The biggest hurdle, the fear of loss, this fear is at the very core of the open & free business model. It’s to become a minimalist to delivering products & services, to simply do something, and you will find your place in a community. These communities are made up of two camps, they decide whether it happens and if it’s useful.
2. Your Fans
You must learn to embrace and trust both camps.
For the first time in history, you get to decide, you get to do the work you’ve dreamed about, all we need is for you to do it, to do something. The cost of doing nothing, is far greater than the cost of failing, it’s a paradigm shift, only you can “Flick The Switch”!
Your Fans decide whether what you do is useful, whether it’s valuable, they will tell you who they are, and if they will be a true fan.
If any of this resonates with you, then you’ve been convicted, you can no longer ignore the voice inside of you, you have to do something about it. Flick The Switch!
This is the first in a series, to help you understand a new way of thinking, and the Open & Free Business Model, feel free to leave questions in the comments, and lets change the world together.