It was a most beautiful day on Mill Lake this past Sunday (May 1st, 2011), the sky was clear and the lake was calm as it hosted the 2011 Walk For Kids Help Phone Fund Raiser. Two laps around Mill Lake on a sunny beautiful morning was in order, a great day to help the kids in our area. Last year it rained, it was miserable but we had a great time regardless.
This year there were more sponsors, and I would like to thank them all; Envision Financial, Owen Greaves (Emcee), The Abbotsford Heat, The News, Fraser Valley Pulse, Galaxy Bowl, Kal Tire, SAVE-ON Foods, 100.5 Peak Radio, The Yummy Mummy Club, Abbotsford Police Department, M & M Meats, Butterfly Treats and it was all topped off with the talented Emily Taylor Adams.
Emily Taylor Adams also donated 50% of CD sales at the event and her stand against kids bullying, she was our official cake cutter too, and she played and sang all morning long. If you don’t know who she is just yet, you can see her perform at the Cloverdale Rodeo, and she will be at GABBY’s Country Club in Langley on May 29th raising funds for Cancer. M & M Meats cooked Hot Dogs for everyone, there was coffee, water, oranges and other refreshments as well. Eileen Fisher coordinates this event every year, and does an amazing job, it’s always a treat to work with her.
I should mention his Worship Mayor George Peary, and his lovely wife made the walk , it was one of three walks they were taking part in Sunday Morning. Thank you for coming. Joyful George and Dilly the Clown were on hand, and there was lots of face-painting going on too. A handful of local mascots were on hand, Joyful George, Dilly & Hawkey, they paired up with a few of the kids and ran a 3 legged race, fun was had by all.
Next year this event will take place on May 6th, 2012. It’s the first Sunday of May each year, this is a fun event for the whole family to attend and take part in, put that date on your calendar. If you want more information on the Walk For Kids Help Phone, contact Eileen Fisher in the Fraser Valley or visit the website: http://www.walkforkidshelpphone.ca
There are many ways to get involved, you can participate, donate, volunteer and or sponsor the event. It’s a great way to ensure the kids have help when under attack or not, make a donation to ensure the service continues.
This is the 2nd year of this event and it’s growing, and it will continue to grow with your participation, and we thank the many who helped make this years event a success. Not only can you make a difference, you also enjoy the process, a good time was had by all, until next year.
I’ll be your Emcee Sunday May 1st, last year we had a blast and this year we have a much larger crowd, come join us as we raise funds to help the kids. I have for you most of the details in this advert, if you have questions or require more information, visit the website: Walk For Kids Help Phone or contact Eileen at firstname.lastname@example.org
See you there!
A few weeks ago I attended a session on Social Media, I was flabbergasted, no wait, I was shocked by the lack of knowledge in the business community, that most don’t understand how social networks will impact their business. A local bank put the event on, the event was just to drum up business of course, but they dropped the ball. They should have tried to connect with me during, if not immediately after the event, through a social network of some kind, after all the speakers were talking about social media and how to use it. I left the event empty handed, nothing in hand, no one approached me, I approached the speakers but they were eager to leave right after they finished. First real contact came two weeks later, I got an email. Now to be fair, I was invited by someone associated with the organization, I didn’t hear about the event at all, I heard nothing, he even sat with me (a good move), we have since met a few times to get to know each other better. The email’s primary purpose was to provide me with contact information, here’s a snippet:
<snipped to protect the quilty>
“Your XYZ small business advisor will work with you to identify realistic growth targets — and recommend the right financial products and solutions to help you get there. If you have any questions about managing your business, please call any time. I have attached a list of our Senior Account Manager, Business & Personal advisors with contact details.”
They thought they were helping business owners by having someone speak on social media, all it did was freak people out, why, because there was a huge gap as to why they should be paying attention to social networks. The speakers were awesome with how to use social media networks, some steps to take, some tactics and strategy, but they didn’t educate the crowd as to why they needed to do what they were selling. The WHY is more important than tactics and strategy, it’s not enough to say everyone is doing it, show your audience why, show them it’s working, give good examples. Take the time to show what’s going on around them, show them the future of business, and then try to help you create ideas to help adopt that future. Social networks are just one small part of an open economy. Explain in simple terms what the business of the future looks like, tell how its social and mobile, how a business need to become a platform, how we are seeing the tribalization of business, and what does all this mean to their business. Show the audience what is happening, then give them hope. And just what is happening, a paradigm shift.
I preach the future of business, an open economy, adopting the open & free business model, it means you think differently, it means you realize something has to change, and the need to change it quickly. We are moving into a world where 60% of all commerce is online, another 3 billion people are coming to the Internet in the 3 years, are you ready? Do you know what to do?
The bank collected names and contact information from everyone as they came in, so they had the details to communicate immediately. Posting a warm welcome on FaceBook with a picture of the crowd, a few shout outs on Twitter thanking people for coming, would have gone a long way to making the bank more human. Now in their defence, most of this community do not use Twitter, they all said they used FaceBook in a poll taken by the speakers.
I would have recommended they leverage FaceBook then, wherever the people are, that’s where your business should be! They could have held a contest on FaceBook and Twitter building up to the event, made the announcement on the social networks as to who won during the event. As you can see they could have made it a huge opportunity to connect with people and be more human, which in turn builds more trust. But that’s not what happened, they did what they always do, make the customer work too hard to make communication happen, and the communication that did happen was to make the customer work even more. The bank should have reached out and made it easy for those who attended to get information and have the option to let them sit down with them to talk about product and services. What they did, they sent a mailer telling the audience to contact them, backwards in the new day of business. You make it an opt-in and opt-out, you go to the people, not make the people come to you. If they come to you, it’s most likely going to be by digital means, they aren’t leaving their home to sit in your office. The bank should have invested more in social media, they should have set an example, it was a social media event for crying out loud. Enough said on that, as you can see they could have had a better plan in my humble opinion.
How could this Bank make it easier for the audience, what would you have done?
Shameless PLUG: If you’re looking for help to implement and understand Social Media, how the open & free business model works, how it can help your business make more money, then just signup for updates in the box to the right. You’ll get inside information to producst and services that solve real business problems, solutions you can’t get anywhere else. I’ll provide tips, new insights and how to’s, and you’ll know before anyone else when webinars and local workshops are being held. Thanks for coming to owengreaves.com, and for your support, just signup and I’ll see you on the otherside.
MAHOGANY AT MILL LAKE LAUNCH PARTY MARCH 26
Visitors can win an iPad, and Buyers could enjoy upgrades too!
Here are some pictures of today’s ribbon cutting ceremony
ABBOTSFORD, B.C. – Hundreds of people will call the 26-storey Mahogany at Mill Lake high-rise their home when it is completed in approximately three years. What better way for them and others to mark the launch of Abbotsford’s tallest building than with a celebration from noon until 5 p.m. on Saturday, March 26.
Abbotsford Mayor George Peary will kick-off the high-rise party with a few words at noon, followed by the musical duo EachOther.
Food, beverages, tours of The Viewpoint (Mahogany’s stylish presentation centre at 2180 Gladwin Rd.), and an opportunity for all visitors to win an Apple iPad, are offered until 5 p.m.
Those party-goers who sign a purchase agreement contract for a Mahogany condo or two-storey townhome get to choose from either a mirage hardwood floor upgrade or full-size, high-end Maytag washer/dryer set as a special bonus that day.
Diane Delves, president and CEO of Quantum Properties, the developer of Mahogany, said the most exciting part about the building, aside from its traditional luxury and spectacular views, is its quiet location in the heart of a growing city.
Because Mahogany is right across from Mill Lake Park and near major employers, its residents will enjoy an easy walk or bike ride to work or major shopping.
“Its grand lobby will reflect the best in high-rise living,” said Delves, adding that the three-acre pedestrian- friendly property features walking paths, guest suites, gardens, a swimming pool, seating areas, fountains, public art and an open plaza. “Interest in the energy-efficient Mahogany condos has been intense,” said Delves.
Sizes range from 575 square feet to more than 2,400 square feet with prices starting at $199,900. One-bedroom, one bedroom plus den, two bedroom, two bedroom plus den and three-bedroom suites fit a variety of condo lifestyles.
Seven two-storey, two-bedroom Mahogany townhomes range in size from 1,159 square feet to approximately 1,300 square feet.
Quantum Properties recently demonstrated its civic pride by making a significant donation on behalf of Mahogany to Abbotsford’s Canuck Place Dave Lede House children’s hospice, putting the Mahogany stamp on the ‘Great Room’ there.
Mahogany at Mill Lake, located in Abbotsford, is a two-phase condominium project that includes a 26-storey high-rise building, expected to be completed in approximately three years, and a four-storey low-rise building. Its public launch runs from noon until 5 p.m. on Saturday, March 26 at The Viewpoint presentation centre, located at 2180 Gladwin Rd. just north of Marshall Road.
Marketing Manager, Quantum Properties
Every once and a while, something very special happens in my community, I don’t normally write about local events, but I just had to share this one with you. History was in the making this morning in Abbotsford, B.C., Canada, I had the opportunity to arrive early and take some snaps of the site where the Canuck Place Children’s Hospice will take residence. It’s on the west side of the Campus of Care where the recently opened Abbotsford Regional Hospital is located, another milestone achievement I might add.
The Canuck Place Children’s Hospice was named Dave Lede House by Canuck Place officials during this mornings media event, which was held at the foot of the construction site, it was a perfect day, the Sun was shining bright, the skies were almost cloudless, and the turnout was simply amazing. It was an honor for me to be there.
To date, 9.8 Million has been raised towards the second phase target of 13 million. It should also be noted that The Dave Lede Foundation donated 2.5 million this morning, Dave also heads The Ledcor Group of Companies which is building Canuck Place in Abbotsford.
The official Press Release is at the end of this post.
Here’s how to contact Canuck Place:
Canuck Place Children’s Hospice
102-33255 South Fraser Way, Abbotsford, BC, Canada V2S 2B2
Here are a few pictures taken from my Android Galaxy S smartphone, I’m not going say much here, but simply letting the pictures speak for themselves:
This was a very special day for Abbotsford, there were many, many more dignitaries on hand, and even more from the community supporting the efforts put forth here this day. It was simply a special time in Abbotsford this morning, you would be proud.
Here is the official press release:
DAVE LEDE FAMILY CHARITABLE FOUNDATION DONATES
$2.5 MILLION TO CANUCK PLACE CHILDREN’S HOSPICE
New Abbotsford Canuck Place Children’s Hospice to be named – Dave Lede House
ABBOTSFORD, BC – March 7, 2011 – Dave Lede announced today that he will be donating $2.5 million towards the Capital Campaign to build a new Canuck Place Children’s Hospice in Abbotsford. In recognition of the generous donation, made through the Dave Lede Family Charitable Foundation, the new Abbotsford Canuck Place Children’s Hospice will be named – Dave Lede House.
“The Dave Lede Family Charitable Foundation have a long history of supporting paediatric initiatives across North America,” said Dave Lede. “Our corporate culture at the Ledcor Group of Companies reflects that of my family foundation and it involves supporting the communities in which we operate, and through our gift to Canuck Place Children’s Hospice, we are able to reach children and families across BC.”
“We are so grateful for the generosity and support of Mr. Lede,” said Filomena Nalewajek, Chief Executive Officer of Canuck Place Children’s Hospice. “His ongoing support of our program and his leadership on this project are invaluable to out efforts of reaching all children and families that need our care.”
The Canuck Place expansion will help meet the growing need for pediatric palliative services in the province, and particularly in the Fraser Health region where 46% of families currently served by Canuck Place reside. The new hospice will more than double the physical capacity of Canuck Place from the existing nine beds and four family suites to include a 10-bed, 2,800-square-metre (30,000-square-foot) facility, with suites for five families. By locating the hospice in Abbotsford, the program will be available closer to home for many families in the Fraser Valley and the Interior of B.C., lessening their need for travel.
Canuck Place offers a comprehensive continuum of care to over 400 children with life-threatening illnesses and their families throughout British Columbia. The program is unique offering world-class health care within a home-like environment. With comfortable surroundings, personalized programs, caring professional staff and dedicated volunteers, it is a place for children and families to come in their time of need.
Canuck Place Children’s Hospice
102-33255 South Fraser Way, Abbotsford, BC, Canada V2S 2B2
T 604.504.1913 F 604.504.1915