Posts Tagged ‘Google’
New Chip Technology Is Everywhere
I talk alot about future trends and technologies, RFID chips, nanotechnology, and well, even computers as we know them. With all these advances, there is a growing challenge, how to keep your privacy private. The new chip technology is everywhere, we are forced into it, all financial institutions in Canada must have this chip technology embedded into each card by 2011, credit cards and yes even debit cards. The government and corporations are mandating this technology without your knowledge, it’s happening and you have no choice. Oh, and by the way, as of October 2010, if you don’t have this chip on your Visa, you will no longer be covered by the Visa Zero Liability Policy. I’ll be you didn’t know that.
These cards with chips embedded are called “Smart Cards”, in time will permanently have replaced the current magnetic-strip cards we carry around today. These new chip cards mean you can, you will not be able to hide, you will be tracked at all times, if you are a criminal or have bad credit, they turn the card off and you are unable to buy anything. Let alone not be found, hiding is something we did when we were little, covered ours eyes and no one could see us, remember?
This past week, the Google & US Government collaboration was announced, the Internet will be monitored, every Tweet, every FaceBook Update, every Blog Post will be scrutinized. So be careful what you put on the NET, it might get you in serious trouble. Here is an example of how a simple purchase of a Pizza might go for you in the near future.
Will You Embrace an Open Economy?
You will read much about this a great deal here, and you will hear about it in many other circles, the world has yet to arrive, but when they do, an Open Economy will emerge and swarm the Internet like never before. An open economy will bring about a new way of thinking, a new way of planning, and a new way of generating revenue. Much will change and then some things will remain the same, out of fear and creativity.
One thing that will change, regardless of you or your businesses participation, customers will take charge in this open business model, they’ve already started if you haven’t noticed. In fact, you probably are seeing a shift to where the middle-man is dead, small is the new big, it’s happening because we used to succeed by controlling, and businesses are no longer in control in this open economy. Good companies will have to find things users can do in order to keep them, open things, give users more control.
Jeff Jarvis, author of , What Would Google Do?
In the new model, attention will be the new currency, getting attention will be central to your success. In fact, if you want to be found, you will have to be in “the public”, in the open, the model will demand it. You will place value on different indicators, you will learn the value of being involved in the conversation, with your customers, do what they are asking you to do, will you listen to them?
Here are a number shifts that are going take place, some have already begun. Taken from Gerd Leonhard’s Slide presentation:
1.) A Web-Native Business Model – the Internet (Web) will be the primary way of doing business. It’s no longer just an add-on.
2.) Shift from the Network to Networked
3.) Mobile & Social 1st
4.) Open Platforms (Google)
5.) From Control to Trust
6.) From Egosystem to Ecosystem (Collaboration will be everything for survival)
7.) From walled gardens to the Jungle (You can’t keep things behind walls and generate new money)
8.) Everything will shift to the Cloud
9.) Friction to Engagement
10.) GUI (Graphical User Interface) to NUI (Natural User Interface)
11.) Linear to Fuzzy Logic
12.) New Qualifications
13.) A Shift from Denial to Foresights
14.) Yes / No to Maybe
The world is coming, and it bringing a new way of doing business, it’s called an Open Economy, an Open & Free Business Model, will you learn it, will you embrace it?
The New Search – Google Goggles
Search as we know it is toast, Google Goggles takes search to a new fun level. No more going to Google and typing in a few keywords to find what your looking for, now you can use your mobile device (if you have a camera in it) to automatically do the search for you.
Watch this video on Google Goggles, the new search:
The World Is Coming – Will You Be Ready?
Back in 1994 the world was on fire for the World Wide Web, thinking then that we have finally found something that was going to change the way we worked and lived. Well, that’s partly true, we can do things we couldn’t do before, but it also didn’t save us time on a personal level. Technology merely allowed us to get more done in a day, we’re still working ridiculous hours each week. What happened, we didn’t see the crash that was coming. Today everyone is embracing Social Media as if it was 1994 all over again, bragging about those organizations that have embraced this environment and are having success. Many think that they have figured it out and will be the example for the rest of us. I believe we are wrong yet once again.
I’m 52 years old, allot has changed in my lifetime alone, Microsoft was birthed the year I graduated, 1975. I remember the introduction of Texas Instruments first handheld calculator, it was clunky and huge just like the first cell phones. Tape recording machines were as big as a suit case, 10 1/2 inch reels of tape spun forever. In the last 5 years, we have almost connected every person in North America via the Internet, 340 Million people use the Internet on this Continent. It’s amazing isn’t it, and yet we still don’t see what’s coming.
In the past 5 years Social Media has made it’s presence known, early adopters tried to tell us about it but we didn’t have time for it. Now we live on FaceBook and others like it, we can connect and talk with anyone who shows up. This phenomenon is also creating challenges for the Corporate world, we are moving away from a business model of control, that scares the daylights out of them. Control implies order, out of control means KAOS!
Today there are 1.7 Billion people on the Internet, that’s 25.6 % of the worlds population. Google is planning to send up 16 Satellites to provide free Internet access to parts of the world not connected today. Imagine if you will, if in the next 3 – 5 years, we were to have 5 Billion people connected on the Internet. How will the Internet look to you then, how are you using it now, will you change what you are doing, and how will we handle the problem of bandwidth? Imagine a day when Internet access is free, or covered in your property taxes. Have you spent time looking ahead, I do, and I can tell you, The world is coming, are you ready, will you be ready?
The Internet is moving away from computers as we know them, everything is going mobile, wireless handheld devices, and in the near future you will spend most of your time in Virtual Reality. The way we do business is changing yet once again, where a conversation is the sell, not the product or service. We are moving into a way of work where collaboration is required to build anything, we will coordinate and cultivate, we will change the way we organize our work. This broadband culture, click to get, access will come before ownership, the value of money will have to be re-determined and so on. We are slowly moving to an Open & Free Business Model, this will be a painful shift, it means the opposite of what we are doing now for the most part. Attention will be the new currency. Trust will be everything.
The World is Coming, Will You Be ready?
How I Monetize My Blog Part 1
Lately I have been getting asked (what feels like a million times), the question of how I make money with my blog. Or, can you (I) monetize my blog? Ironically, I attended a local Blogger’s Event this week and two questions were the focus, do you have a blog and do you monetize it? I’ll cover what I do on this Blog.
First a disclaimer….This post is NOT a get rich, a how to make a million in 30 days and it’s not the only way to make money with a blog. I am not claiming or promising you a thing! I am merely going to answer these questions by sharing with you how I generate revenue on this blog.
I’ve been blogging for a few years now, not many years, just a few. I started blogging on the topic of nanotechnology, I even wrote a short eBook on the topic. I also write about I.T. Strategic Planning, some personal thoughts and now I focus primarily on Social Media because that is what most of the readers here want from me. Then every now then, it comes in spurts, I get asked how I make money with my blog. OK, I get asked a lot 🙂 Keep in mind, I didn’t start blogging for the purposes of monetizing, I had a website long before I had a Blog, it’s easier to manage and it gives me a place to share my knowledge and help people.
I’ll bet the answer to this question is like finding the holy grail, I decided to do a little research and this is what I found out. I did a Google search for the phrase “Make Money With Blogs”, I noticed that there are 202,000,000 references to that phrase. Next I did a search for “How Bloggers Make Money From Blogging”, that showed a result of 136,000,000 references. Then I tried “How To Monetize My Blog” which brought a result of 522,000 references. I even setup a couple Google Alerts and monitored what was being posted for a few days, it’s a mess out there when it comes to this topic. As you can see this is a hot topic and considering the economic times we are in, I’m not surprised people are trying to find ways to make money. I actually hate the fact that we need money to survive but that’s another story.
Let’s move to what I do here on owengreaves.com, if you look around you’ll find I do very little, on the sidebar you will see a couple books I promote, they are affiliate links to Amazon.com. If you go to Amazon you can learn how to do the same thing, they cover the how to very well. I wrote a short eBook that I sell and that’s about it. The real dollars come from consulting on this topic, Social Media and I.T Strategic Planning. The truth be told, I just love to help people figure things out here on the Internet.
There are many ways to generate cash through your blog but you have to decide what your passion is and do people want what you have to sell. There is a process to follow, you don’t find a product first…you find a problem to solve before you start investing in a product.
Recently I Tweeted on Twitter a link to an article by Chris Brogan called, Make Some Money, and people thought I was spamming when I was merely promoting what Chris wrote. Money is a sensitive topic and anything that sniff’s of SPAM is an even touchier topic. Gary Vaynerchuck believes anyone can monetize whatever their passion might be, someone is going to buy what you’re doing, eventually. The trick is finding enough people to buy what you’re selling.
That’s it for now…stay tuned for more : )